Immersive360 News

10 November 2006

PRESS RELEASE

BREAKING NEWS

Immersive360 Award Winners

Immersive360 were honoured on 9th November 2006 as winners of the Innovative Business of the Year 2006. Enterprise Enfield, The RSA Trust, Barclays Bank, The London Development Agency and other sponsors gathered for the awards ceremony along with Nicky Gavron ( Deputy Mayor of London) and Toney Dey (Mayor of Enfield). Immersive360 were selected against stiff competition for the Innovative Business Award category and are very proud to have been selected. Peter Ives, commented when announcing the first place award that Immersive360 were picked out above the rest of the applicants because of their commitment to using cutting edge and appropriate technology to solve their own business needs as well as their clients, demonstrating a clear understanding and commitment to the role of innovation in business.

The Enterprise Enfield Business Awards, held at the Royal Chase Hotel in Enfield is in it's second year and the organisers are delighted with the high quality of entries this year. The ceremony, attended by over 200 invited guest also included, Janet Collett, Chief Executive of Enterprise Enfield and Gary Walker of The RSA Trust who are this years main sponsors. Additional support came from Barclays Bank Plc.

Immersive360, founded 1 year ago by John Blythe and Sotiris Zafeiris already leads the market in High Quality Full Screen Virtual Tour content for eMarketing and on-line interactive presentations. Immersive360 have a unique combination of products that surpass existing VR tours and brings the technology fully into the 21st Century. "We are one of the few VR Specialist in the world who can supply Full Screen Virtual Tours optimized for on-line presentation" says Managing Director John Blythe. Sotiris Zafeiris, Creative Director adds " we have developed a unique FastStart™ system that allows both low bandwidth and high bandwidth access to the same interactive content, making our VR Tours the most accessible in the market today"

John and Sotiris spent several years developing their unique range of interactive products which includes Full Screen Virtual Tours, 3D Object Movies, GooTours™ (Google Maps) interface, ZoomImage™ High Resolution 2D image interface and Flash and QuickTime animated SlideShows.

Immersive360's unique selling proposition is the value their product adds to their clients marketing resource. The same content can be distributed across a range of marketing media from on-line VR Tours to off-line exhibition plasma screen presentations, to traditional print media like brochures and banner/poster. This creates a significant ROI advantage over existing VR technology.

Below is a sample Java Panorama with full screen display option. Mouse over the icons top left and click on the Full Screen link.

Press Contact - John Blythe 07957 221720 john.blythe@immersive360.com



	John Blythe & Sotiris Zafeiris with Deputy Mayor of London Nicky Gavron

Immersive360 Sign Deal With ICE Portal Inc

ICE Portal the US Rich Media hosting platform for the Hotel and Tourism Industry has appointed Immersive360 as UK supplier for interactive eMarketing content for their UK and European operation, which was launched at the World Travel Market at Excel, London, UK, with a deal signed with Pegasus. Immersive360 will supply Full Screen VR Tours and Interactive Still imaging to ICE Portals client base and are licensed resellers of the ICE Portal subscription service in the UK and Europe.

This means Immersive360s unique FastStart™ VR Tour technology will soon be available as content for on-line booking agents and travel operators such as Expedia, eBookers, Opodo and Lastminute.com.

"We are very excited at this development, our deal with ICE Portal is a perfect fit for our future strategy and will add considerable value to our clients eMarketing initiatives" says Immersive360 managing director John Blythe. Wide area distribution of Rich Media content is key to an effective eMarketing strategy. Businesses in the Hotel, Leisure and Tourism industries are rapidly realising this fact. On-line marketing spend is on the increase and will continue to do so.